Viral marketing is a methods of list building

There are multiple methods of list building, and if you are just getting started, until you have gained mastery over one or two methods, it is advisable to use multiple methods of list building strategies. You’ll see every step of the process, no matter how small, in exacting detail so

The Marketers task is to sell products using a salesletter Good Marketers test and tweak their salesletter until it produces a good response - say a conversion rate of 3%.

Even better (for them) they will usually capture your email address, and follow up with emails to persuade you to purchase.

Over a period of time, these follow up messages can also be honed to produce the optimum number of buyers.

That's why good copywriters can command high fees. If they have a proven track record of writing copy that produces sales, their work is valuable to a marketer.

Internet Marketing is a maturing market, with many new products being released daily. Faced with the barrage of products offered, how can a buyer make good choices?. One way to do this is to only buy products recommended by someone that you trust - much the same as in the offline world.

In order for a marketer to earn trust, and be a source of recommendations for products, he or she must have used the product themselves, and found it to be useful.

For a marketer to only recommend good products though, means that he or she will miss out on the promotion of new products as time is required to test them.

It is only right and fair, that if an affiliate helps a buyer find a product that fits their needs, then money is earned.

However, once affiliate links are brought into the equation, the motive of the person recommending products, is open to question. Is the product being recommended because it is good, or because the affiliate makes money?

I recommend that you only buy products and services that carry a money back guarantee. If you are unsatisfied with your purchase, you can then ask for a refund.

A tip that works well, before you buy is to keep a "five day file". If a product interests you, and you would like to buy it - drop the details in your file, and take another look in five days time. Many an expensive mistake can be stopped, just by taking a break to think about it.

But there is a hidden cost which is risked when Internet Marketing products are purchased, namely time. Often, implementing a new strategy, will take many hours of work. Sure you can get a refund, if it doesn't produce the claimed results, but you cannot get back the time spent on implementation.

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